Optimize for Bing, Yahoo

SEO For 33% More Traffic

Originally Published: December 7, 2010

How Many Visitors Will You Get From Yahoo And Bing?

According to a Chitika study, 24% of all search traffic in their network comes from a Bing-powered search engine. 72% come from a Google powered search engine.

If your website just gets visitors from Google, it will get 33% more visitors if it is also listed on Bing powered search engines.

Several billion searches are performed each day. Even if Yahoo/Bing gets only 24% of these searches, this is still a very large number of potential customers who could find your site through these search engines.

How Can You Optimize Your Website For Bing?

Google and Bing have very similar ranking algorithms. Although the algorithms are similar, the results returned by Google and Bing are often very different.

To optimize your website for Bing, analyze your website with IBP's top 10 optimizer. The analyzer will tell you what exactly you have to change so that your website will get high rankings on Bing for your keywords.

Here are some general tips:

If a page of your website already has high rankings for some keywords, do not optimize the same page for another keyword.

If a page already has high rankings on Google, do not optimize the same page for Bing.

Optimize different pages of your website for different keywords and different search engines.

Optimize as many pages of your website as possible to get the best possible rankings.

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