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Which Web Page Elements Lead To High Google Rankings
New Study Compares HTML Tags & Google Results
Originally Published: May 22, 2007
Which Web Page Elements Lead To High Google Rankings?
Keywords in the
seem to be important for high rankings on Google. It is also important that the targeted keywords are mentioned in the
body tag, although the title tag seems to be more important.
H2-H6 headline tags
seem to have an influence on the rankings while keywords in
H1 headline tags
don't seem to have an effect.
Using keywords in
bold or strong tags
seems to have a slight effect on the top rankings. Web pages that used the keywords in
image file names
often had higher rankings. The same seems to be true for keywords in
image alt attributes.
Websites that use the targeted keyword in the
often had high rankings. It might be that these sites get many inbound links with the domain name as the link text.
Keywords in the
don't seem to have a positive effect on the Google rankings of the analyzed web sites. Web pages that use very few
in the URL (?id=123, etc.) or no parameters at all tend to get higher rankings than URLs that contain many parameters.
doesn't seem to influence the ranking of a web page on Google although smaller sites tend to have slightly higher rankings.
It's no surprise that the number of
had a large influence on the page rankings on Google. The top result on Google has usually about four times as many links as result number 11.
Using This To Get High Rankings For Your Own Website
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The Top 10 Web Page Optimizer analyzes many
more web page elements than the study above.
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