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Survive Future Google Algorithm Updates

Why Google Is Not Happy With Its Search Results

Originally Published: December 6, 2005

Why Did Google Run Such A Big Ranking Algorithm Update?

"Well, Larry Page, one of the co-founders of Google, is not very satisfied with the results of Google searches.
On a scale of 1 to 10, he thinks that Google delivers about a 3. They want to do everything they can to improve the quality of search."

How To Survive Future Google Updates

  1. Your web site should have a certain age

    The older a website is, the less dramatic are the fluctuations with each algorithm change. If your website has a certain age and if the content of your website has regular updates then search engines know that it's worth to list your web site because you'll probably still be around tomorrow.

  2. Your web site should have good content

    Search engines want to redirect web surfers to web sites on which they can find useful information. The more content your website has, the better you'll be listed. It's very difficult to get good search engine rankings with a website that has only a few pages.

  3. Links from other sites are still important

    The more websites link to you [ARELIS Link Popularity Software Information], the more important is your website. Of course, you shouldn't link to every Tom, Dick and Harry and the other sites that link to you should also be related to your site.

    Consider how the link popularity principle was originally meant: you think that another website is a great resource and then you link to it. If you get links like that [ARELIS Link Popularity Software Information], you'll get solid search engine rankings.

  4. Make it easy for search engines to index your site

    Many websites have great content but it is nearly impossible for search engines to index them. If you want high search engine rankings, you should make it as easy as possible [IBP's Top 10 Optimizer Information] for search engines to index your site.
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